Indian Curry- Naturally Indifferent

"Doing business without advertising is like winking at a girl in the dark. You know what you are doing, but nobody else does." ~Steuart Henderson Britt

My roomies used to urge me to put on Music or a TV show channels instead of my rambling control over the TV remote control, where I put on standby, for watching some advertisement. His implication is very obvious and simple that he didn’t want to suffer the humiliation of hearing and watching a commercial advertisement between movies. But then, when you sit back and ponder; it’s then that you comprehend the myriad ways in which an ad is invading our mind; so beautifully.

For Example, Lets say: How many times has it happened that you have crossed a “halwai wala” shop that used to fry Samosa / Manchurian outside its shop; without feel like having one Samosa??? Well, if you try to think out of a box, then you will be speechless to see the beauty of affecting someone's mind without their being aware of it…. Well that’s an indirect way of communicating with your subconscious brain…

The study says that in the western countries, there is a fair amount of inclination towards advertisement. However, Indians are placed at a slightly different level. Maybe, because we are at different stage of development. Perhaps, we Indians still don’t care much about dirt on the streets or donating money or about the war happening in Kashmir but we do give you the last piece of bread we have, if we believe you really need it. [And we expect the same in return…- “Naturally Indifferent”]

Recall any detergent ad, even if the product doesn’t claim to be good for your hands, the ad would show a woman with attractive hands/fingers that you can’t ignore or forget….hahaha… It is believed that if you go on watching your “LOVE” for longer time, it will start building on you and same thing happen in the world of advertisement. It create such an impression that when a girl think of a biking, she should be able to think of “scooty pep+” ( Jaane do na!!- http://www.youtube.com/watch?v=Cu1py4RtQGI) and when a guy wants to buy an after shave, he must think of “Old Spice” (Mark of a man- In Video: Three gorgeous lady come together to play one of the erotic music; using different musical instruments).

Now when you look at the tagline of the commercial product, you will be amazed to see its scientific way of indirect communication and how it establish a string connecting between you and the brand. Some of my favorites are like:-

1) Garnier Tagline- “Take Care”; It is one of the phrase we use for zillion of times in a day while chatting, talking on phone etc. (connect us with the product)

2) Cadbury Dairy Milk- “ Pehli taarik hai”, “shubh kaam se pehle” and “Kuch meetha ho jaye”; depicted a positive emotion like Festivals, Proposal, Friendship, New Year, Diwali were tagged with Cadbury Dairy Milk taglines which create a stronger association.

3) AUDI - " Never Follow" - Well, when you planning to go for a long ride; Don't miss this piece.

4) Gold Flake Cigarettes- “ Honey Dew”- Now this one is really Interesting; utter the phrase “honey dew” twice and third time it will sound like “I need You”- it effects human mind.

5) American Express- “Never Leave home without this"- Waohhhhh

"In general, My children refused to eat anything that hadn't danced on TV." ~ (Not me)

Stuffs I Like # 1 - Keep Walking

"If you are seeking creative ideas, go out walking. Angels whisper to a man when he goes for walk" -- Raymond Inmon

Yesterday I've found that I am walking somewhat regularly for about 2 months now... I can't thank enough to the person who encouraged me to start walking...

Wherever I go, I keep my N5800 for the music & pop in my headphones, and get lost in the music and in the nature... It's just let my mind mull over my problems... It takes me out of reality... Incredibly relaxing so much that I do it everyday!!!.... I find myself deep in my thoughts, talking to myself as my feet are dashing through the painted brick by the road side... Then somehow my body and mind will get the two mixed together and I will be relax and will not want to do anything... I think now I am adapting with this walking activity, and my interest has grown rapidly to keep me integrated....

Usually when I am freaked out, all I try to disappear off my actual mind from the real me... I turn on loud music(preferably hard rock) and pace on my rof for about an hour... It tires me out so good that I have no strength to be annoyed anymore..

At first my shins were killing me, I've always had a tendency for shins splits; when I do long walk and at one point there was so much pain that I sit wherever my dimensions are...(roadside brick, cafeteria, or park)... It would have been so easy to give up, but something kept me going... and now after a short adaptation period, I feel like walking on the clouds...

Keep walking...!!!

" Walking is good for solving problems- It's like the feet are little psychiatrists." - Sir Terri Guillemets

Thats My "NAME"

It was ten past seven... today; as usual I woke to a phone call from Mamma... It was pretty early not that usual me... But it was not surprising me either...

Took a deep breath, crawled out from my lovely soft blanket, checked my cell phone if any unread messages and in few moments I began to lift my heavy eye lip, and soon, I was asleep.

Showered after a couple of days and shampooed (I love running my fingers between my hairs) my hair, borrowed Avinash blue (my fav color) check shirt and trimmed my little French-cum-Indian beard... I was preparing for two interviews which was schedule on the very same day... I thought to extending the date... as it would be mental draining for me... so I called one of the company but we couldn’t agree to a time that was good for both of us...

Now, I must say these are the remarkable day of my life and unforgettable too... In my earlier days of my Interviews, I always had this in my mind that “Interviewers are like Lions, and what can a rat like us could do if Lion is roaring....” So I used to have nodded approval in my mind...But same time at the back of my mind I was confident that I am fit for the Job I am going to Interview for...

So back to the today’s workshop, it was my longest Interview ever... After clearing aptitude round, and telephonic HR interview, I have been called in the company for direct F2F Interview... The Interview was bit shocking... some glimpse... Though I am not a perfect story teller so excuse me if I do something wrong...
Interviewer: What is the meaning of your name “Ratnesh” (1st Question)Me: (shocked-not expected this!!!).. Ahem sir, it means King of wealth... God of goldInt: which one is right “king of wealth” or “god of jewels”???Me: hmmm, sir its “ratn” plus “esh”, which mean king of wealth.Int: but you said, “God of gold”??Me: In Sanskrit, it is “god of jewels” and Hindi it is “king of wealth” (trying to confuse & hide my mistake)Int: So which one will you prefer?Me: King of wealth.Int: So do you really have so much of wealth??Int: ok leave it, you tell who kept this name??Me: My father.Int: Was there any special purpose behind giving you this name??Me: (I Giggled) and explained some shit...Int: (suddenly) ok.. Why Electrical & Electronics Engg?? Y not computer science or Info sc? Not Interesting enuf??Me: they surely are but ....

So finally, the discussion and researched around my Namkaran (traditional Hindu Indian practice of naming the baby) wrapped after 10 min... And then some rambling coding in C and SQL, series of puzzles and questions based on graphs...

Though the questions thrown were quite annoying but I always tried to wear a smile... And as soon as I have finished with one company and took cab to be available on time for the second company... and things went pretty well...

So that’s the way my day ends... but each night always ends the same...

My 1000 Visitors

I want to many-many thank to all the known and unknown people who have followed my website (blog) and appreciate my thought work over the months... As hard as it is to commit to a "job" like this without financial rewards, but the other forms of reciprocation; people's support, comments and attachment to my little vision, makes it all worthwhile....

After seeing 1000 visitors to my blog, I was elated tonight and thought of writing a post in a response to the support and love of all my readers.... Let me tell you what its like to write a blog that gets read, followed and commented on: watching the visitor statistics grow and receiving the reader feedback gives me a sense of connection to people as well as a feelings of responsibility to maintain this loving space which has kept me going....

It is said that it takes time and experimentation for each of us to discover what exactly "LIFE" means... But then I always believe that no matter what your background is or what mistakes you think you've made, or what misfortunes you've come across, you always have to trust yourself and your ability because that is the only thing, that can dig more gold from your mind then you ever imagined... I still remember my first night, when I felt like writing something socially... the difference is that I have changed my purpose...

You will be shocked to know that my post "PESIT hostel" and "Stag Evening"(both censored) has bagged the largest number of visitor per page (source:Google analytic)... hueee

Every day or night I try to write something but due to limitation of my active-neuron cell and some technical challenges, I could only make a little donation... Last but not the least; To email suggestions, concerns or opinions or if you want your article to be published on my site, please feel free to contact me at ratnotech@gmail.com... I will feature it on weekends...

Loads of luv..... R

Stag Evening

It is rightly said that "A free mind is a devil's workshop"... I was little hesitating while writing this post... I am telling this because even after reading this, even you, especially girls would like to hate me and my few friends... This post is a description of our evening, how we get together and spend our stag evening (no girls)... I will reveal to you the secret gossip of 6 friends... Can you guess, what do a group of boys talk about, in free time?? Cheap wouldn't be a wrong word, I guess...

Boys sitting on the stairs of a forever closed shop in BTM... This is the place where hell loads of girls passes by between 5:30 to 8:30pm... Each one of us try to get off early from our offices to join the assembling on time...

I know such things can create problems if any of our partner(in future) finds out these "cheap" stuffs...Discussion is happening between six friends Puffy, Prem, Ashish, Tanuj, Avinash and Me - (Initially I thought of keeping identity secrets as this may cause problems to us and within these there are 2- half married(recently broke up) and 1 is going to hunt pretty soon- NDS wale)

Me: (I usually hated boredom and non gossip environment)- Hey, let's stop sitting quietly and do something interesting... The rest were all sitting and thinking their own stuff...

Prem:(after lighting up the cigarette) Yeah, I have an idea... why not rate these girls. Suddenly we all gave him a look.... This statement definitely caught all our attention and jutted out our mind...

What the F**K.............

Me: Oh plssssss!!! We aren't that cheap.
Puffy: Are you dim or sth? I don't want to be cuffed.
Ashish: Busy pulling his chest hair as usual, no reactions.
Tanuj: was busy with his new NEXUS(28K) cell phone.
Avinash: Count me in.

Suddenly a girl passed by talking on phone and she was like waoohhhhh.....

Prem: Hey see that female, talking on phone, see her______
Puffy and ashish: (in chorus) Where? Looking towards the direction)
Prem: Abey that female in black mini skirt (pointing in her direction)
Tanuj: Awesome... how does she manage?
Me: Micro-Mini skirt (correcting Prem)
Puffy: shit!! How can her parents allow them like this???
Ashish: Well.... I guess that's I prefer!
Me: Yes I know, but those are not well shaped.
Puffy & Tanuj: With the mouth wide open as in wonder or awe.

Now I was pretty sure that the decision to embark on this voyage of rating girls has already happened very spontaneously by all of us... So we all got into this rat business and hence we decided that it would be convenient and thus we should make some rules to avoid the complexities to rate these girls... Few rules which we made were like this:

• Never include married women(we respect them)
• Always be serious and mouth-closed (even if an angel passes by)
• If girls coming in a group, we have to rate from the closest girl and follow by the next girl in that group and so on.
• If the girls passing from left, than the guy sitting at the left most position will start the rating first followed by the adjacent one and so on... and vise-versa if girls passes by from right direction.
• Never use Hindi language for rating (if u rate a group of two girls, as 2-2 then in Hindi it will pronounce to give double meaning- hope you all know)
• We have to rate all kind of girls (give respect to all of them- even if she is black or flat or fatty kind: rate all of them)
• Neither we are supposed to do negative marking like CAT papers nor are decimal values allowed.
• Most importantly-No eye contacts(no continuous staring) & No comments and crooning.

So, we decided that we would stick to these rules and we need to play this well(morally)... and then a series of girls crossed that pathway... Girls with gorgeous eyes, groovy hair, cute smiles, deep dimples, light pimples, shiny skin, twinkling lips, best curves, fish walk, cat walk, aristocrat move or a general move... Awww, yeah!

It's always like the whole atmosphere around us glistens in the golden sun... Everytime I feel that the ambience gets electrified when a battalion of girls crosses by... The red brick on the pathway matches a lot with the red carpet on the ramp... I still remember the situation when there was a beauty amongst the entire clamour (a gorgeous groovy girl) passed our pathway and we all hushed on seeing her... Our response towards that girl was even faster than the tachometer which we uses for speed measurement... The rating was sth like this:-

Ashish: I will give her 9.5 (lost 1/2 point cus she is not with me)
Tanuj: I will go with 9.0
Avinash: 10 on 10 sir jee
Puffy: She deserves not less than 8
Prem: same here 8
Me: I will give her 9 ( definitely lovely by all standards)

A great man (not me) once said this-"Girls all over the country doing all that they could to attract guys(diet,exercise,yoga and even surgery) but they can't forget the best stalls of Bhelpuri, Tikki, Aloo chat, Samosa & Gol gappe in the city"... lol... so this is how we spend our stag evening- a lot of bantering and joking and talking some bull s*** and doing nonsense during this... But i guess this is the only time in a day when I live my life and laugh out loud at my tensions... No wonder to say that all the desired things in life are illegal, expensive or fattening...

Now, without increasing any suspense or length, I would like to gist this post by saying that nobody can rate the beauty of any girl... It is that we PRAISE your BEAUTY!!!

Keep Walking!!!

HOOKAH

This Sunday turned out to be different for me... As usual the day starts by 2pm and followed by the things I am supposed to do... I have scheduled my day to get together with one of my friend, Puffy (that is what I call him) to discuss in deep to finalise some future plans.

The initial plan was to head to Coffee for sipping hot stuff, so we have decided to sit in cafe CUPPA in Indiranager, bangalore at 5pm. While, I love food and I love to eat out, it also gives me great joy if the social ambience is heart filling and energetic... and so was cafe CUPPA...

Waiter got us two menus, one for coffee/tea/snacks and the other one for HOOKAH... I have heard a lot about the varieties of nice fragrance of HOOKAH but never very fond of it. Most of my friends from college enjoy smoking hookah on a regular basis, although it was not allowed by our college (PESIT), they all enjoyed the frequent use of hookahs and tobacco. But I have never tried on my lips... So being from middle class my ritual for smoking hookah was simple & very common... So, fairly late I opted for a fantastic puff of Hookah and Mocha... My friend, puffy advised me to check out the combination of Pan Masala and Mint from the many varieties of flavour of hookah available there... I was like a freshman in CUPPA Hookah zone. I was trying this for the first time so was little worried, if it reciprocates with cough in my throat... Bezti ho jayegi!!!

After taking two to three puff of Hookah, I realised such a relaxing and soothing experience that it make me forgot my problems for a while and took me on a journey to the seventh heaven... Smoking a Water Pipe is nothing like smoking a cigarette... I felt that Cigarettes are for competitive people and peoples on the run but Hookah ROCKS... It teaches you to keep patience and tolerance... The smoke is noticeable cooler than cigarette smoke and lightly intoxicating but above all I love its fragrances..... waooooooohhh .... We were all sitting and listening to songs like pink Floyd & Delhi-6 and enjoying our smoke... Every 20 minutes you had to change bowls and coals and tobacco to keep the roar of the smoke crowded... Before long, the water begins to turn brown and bit hotter too... I guess tobacco and nicotine really does calm the nerves. Plus if you get enough nicotine it will make you start to spin... thats what happened when 3 hours has gone...

I love the taste and the conversation that hookahs inspired me. Now you may be saying to yourself that I am no better than a junkie or any other kind of addict. Well I can tell you that I do like smoking sometime but I am not addict of anything than making love (hahaha just kidding)... Now a days, I felt smoking hookahs is a widely accepted thing in our cultures and you will be shocked to know that it is the most traditional discover of INDIA...

But, I viewed as means that lead to the complete relaxation of mind and body...

Until next time, Happy Smoking!!!

Almost Single # Part 1

This second chapter of "KOCHUS" would have comprised my experiences with a friend who later became my best friend and about a new phase I have sheltered myself in.. I know you may be wondering with great confusion as this chapter is not going in order as in context of chapter-1, where I have mentioned my intutions and about my faith and believe...
I don’t know how and from where to start this but let me try out in this way... For me catching a sight of a beautiful bird or hot girls was like impossible... I used to be feet away from girls... May be it is a reason that I don’t know how to behave with ladies…No I know how to show manners to girls but yes, I agree there is insecurity within me... Leave that... I thought things will get in shape by themselves.
It was one of those fortunate days when I got an idea of taking Lab tutorials... I was in my 2^nd year of Engineering, when I have joined this PATE Classes in Vijaynagar, b’lore. Day before that I had a minor accident so I had to roll a bandage to cover my stitches on the forehead. Unknowingly, I was rigging up the circuit on the very next table of her computer. Usually I used to make myself unnoticed but that bandage was pulling little attention towards me. After some time I noticed that a group next to me is staring and they are gossiping something in Hindi... I remained as if I haven’t noticed it, but actually I did... So after a long time I finally broke the silence of my eyes and turned to that group... I didn’t get a look of her but can see that a fair & beautiful girl in the middle of that group is explaining something to them. I peeped my head but she was shaded by crowd... So I continued my work until the recess time. This was the time when my eyes first met with her. I remember my first talk; and how she offer me to join for lunch; and how I ask her to allow me to repair the zip of her black college bag (as if I am good at that). The simple hii’s and hello’s are steadily converting into arrey yaar. I guess she was trying to make me comfortable. The full conversation was so smooth that I haven’t felt even once that she is a stranger to me. After disjoining her and while coming back to my hostel, I realised that from my youngest year till the moment I am here, I have never felt myself so comfortable talking to a girl, the way I felt talking to her... She was so easy going... I was so happy that I couldn’t stop myself explaining how good the moment was to my friends!!! And all were scolding me for my complicated heart as I haven’t asked her number... All the time I cherished that moment and was missing talking to her...

I realised that my heart was cooking something; the nature redefines its laws... Not it is very new... But in fact, it is a tradition that has been going since the very inception of the world... But still...It is more than clear to me that what I am being is simply an object of wonder..
There were so many complications which have been storming inside my mind for the next few days... I started wondering a lot about her, I was wondering if there is someone loving her or does she love someone? I wonder where she is. I wonder what she is up to. So there was a new friend, not often, a first unlikely girl, was making a place in my friend list and I was trying to build a bridge between our hearts without knowing her properly... So every day I reach at that same place (bit late actually) to get a chance of talking her...I became regular in class ...It was amazing how she speak and everything what she says go right into my heart... I am a good listener so whatever story she explains I listen it very careful... I still remember that place very well where we roam a lot... In few days I realised that She is 20 times beautiful from inside than from outside...Though she was unlike girly-girly type girl...So finally the day came when our classes were going to over and still I haven’t ask her number? I was damn confused then... I was very insecure but it was hardest to ignore her... and as expected I said her good bye and take care before i could ask her or let her read my mind... So I was signing out when suddenly she asked from behind....

Do you kep cell phones? 

Loads of Love... R

Free to Love

Hi folks... This post is especially for all those who are out there, in Love... The idea behind is to build the “date” not lesser than the very best possible way... Romance means different things to different people...For me; it’s the highest peak in life... I found that, music plays a great role; I mean music is a powerful way to express and create a romantic aura... The stereotyped image of romance is of course a bunch of red roses, a hand written sentimental card and a bubble blower... A romantic evening is all about ambience, food and music or movie... I believe that looking into each other's eyes, unfolds the melody of romance...

I recall my first unofficial date with a girl... By the time i could realize its the D-day, the time has just passed away.....Money was an issue in those days since I was in Engineering college, where the fee was enough to empty my both pockets.. That time, I couldn't afford the luxury of a reservation in a DISCO nor had a BIKE to show the places around the city...

An evening doesn't have to begin at sunset... You could be doing it even at 6am in the morning... When planning an evening of romance, it is easy to forget the details like selecting the best music to make it truly special... So, I thought I’d pass along a few of my favourite selections for your enjoyment and convenience...! Never forget to keep any of these 7 songs while planning for a romantic date... Good Luck , Luv all..

1. HOTEL CALIFORNIA
This is a perfect song to ignite anybodies mind. Even if you have fought for some reason or you had complained all day, this will heal it up.

[.........I had to stop for the night
There she stood in the doorway;
I heard the mission bell
And I was thinking to myself,
'This could be Heaven or this could be Hell'....]

2. YOU’RE BEAUTIFUL 
You can never go wrong by telling her that how beautiful she is...

[...You're beautiful. You're beautiful.
You're beautiful, it's true.
I saw your face in a crowded place,
And I don't know what to do,
'Cause I'll never be with you....]

3. “SONGBIRD” - Kenny G
If you’ve never heard this song, stop everything and download it now. Play it, slow dance with your girl, and she’ll be in love. This works better than any alcoholic beverage you can buy. When you talking about love and romance you should never forget the collection of Kenny G... The “ACE”......The great music of saxophone...


4. “JUST WANT YOU TO KNOW”- Enrique
This is one of the most romantic & energetic song... Enrique is always a trustworthy choice for great listening...

[...I count the hours, but they go so slow.
I know the sound of your voice, can save my soul.
City lights, the streets are gold.
Looked down my window to the world below.
Move so fast, but it feels so cold
And I am all alone,....]

5. “YOU’RE BODY IS WONDERLAND” – John mayer
The smooth sounds and powerful lyrics in this one are a surefire way to set the mood for love.

[...You want love
We’ll make it
Swim in a deep sea
Of blankets
Take all your big plans
And break ‘em
This is bound to be a while
Your body is a wonderland....]

6. “ALL THE LOVERS”- Kylie Minogue
These days it’s pretty hard to differentiate between what constitutes “pop” and what constitutes “dance... “All The Lovers” is taken from Minogue’s hotly new album.

[....Dance
It's all I wanna do
So won't you
Dance
I'm standing here with you
Why won't you move
I'll get inside your groove
Cuz I'm on fire fire fire fire....]

7. “I NEED YOU”- Marc Anthony
Now if you and your partner know salsa dance, then never forget to keep Anthony in your top list... It is the top selling tropical salsa artist of all time. Love is the answer at least for most of the questions in our heart: “Why are we here?” and “Where do we go?” And, “How come we’re so hard?”...

[....From the day that I met you girl
I knew that your love would be
Everything that I ever wanted in my life
From the moment you spoke my name
I new everything had changed
Because of you I felt my life would be complete....]

Patiala Peg

Yesterday (26^th Aug) was like an end of an era for me... It was just another episode in the drama of my life... For past few months I was running on a track where everyone has actually reached [ ]... But this is not the story I want to tell you at this point of time...

This was a typical august afternoon in Bangalore and drizzling most of the time... It was a beautiful afternoon, just the type that comforts you into sound sleep, without you actually make an effort... I was dropping off into one of these sleeps, when suddenly my cell phones buzzed and woke me up... I realized I had slept only then... It was some local “unknown number” calling...

“Hullo!!!” I said sleepily... [Lady Voice] Am I talking to “Mr. Ratnesh” from PESIT College.....? And then the conversation was such that I remained speechless . . . . . . Before I could say anything the operator (she) at the another end hung up by saying “Thank you Sir”... I was speechless again, when Ashish asked me “Why are you numb...? Everything ok?”... We are going have party tonight... He understood in a flash of second... and we jumped on mattress for another 50 sec... Thanks Ashish for that impulsive sweet HUG... Love u darling!!!

Without waiting for even a sec I called to my parents and to my entire near-dear one... By the same time ashish left a text message to all of our friends... and the message was sth like “Ratnesh miyan ka ho gaya!!!...” For the next two hours I was busy attending call from my friends from INFOSYS ( Ramu, Tanuj, Aditi, Ritesh, Kapil, Pal, Vineet and...) and friends parked in Bangalore( Praphull, Rohit, Ravi, Sahil aka daddy cool, Gaurabh, Saurabh, Akhil, pushpendra, and.. )...I was at cloud number- 9...Oh sorry, how can I miss to mention my Casanova (bhokali) friend here, PREM...? Without caring of rain, he directly came from his office to my room- totally wet... and then a series of gaali as a medium of talk... 

It was 11 O’clock now when we finally arranged all stuff on the floor... Ashish was damn hungry as we skipped today’s dinner... We called Hot-Spot to deliver Chicken tikka masala, kadai chicken & butter chicken... Everything was ready to hit... This was the first time I was going to taste something different kinda drink.. “PATIALA PACK”... Its an appropriate blend of Whisky+Vodka+Soda+Coke... My reaction after the first sip was like HEAVEN... Ummmm, I just love this “Patiala Pack...” Why didn’t I tasted it before, It’s amazing... Every time I was taking a sip and I could feel the whisper of my success with complete unabashed honesty of my hard work and devotion... It’s make you quite incapable of lying...I lit up a cigarette and ghost of smoke-rings appeared out of our nose & mouth...

So now, we three had taken 4 short of it... gradually mind was going out of control and I knew I was gone.. I couldn’t sit, I couldn’t stand properly... All i could do is to hold the bottle and was delivering the dialogues of OM SHANTI OM multiple times( Kitni shiddat se tumhe pane ki koshish ki hai.. Ki har zarre ne mujhe tumse milane ki saazish ki hai... Kehte hain agar kisi cheez ko dil se chaho to saari kayanath tumhe usse milane ki koshish me lag jaati hai...)

So, gradually the frequencies of shouting on each other ignited a lot... Some interesting arguments... (Ok! I know I’ll be kicked by both of you for putting this too, ha ha)

And this was one of my most awaited & memorable night....

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